Privacy Policy

This site is owned and operated by SF Marketing Inc. (hereafter, SFM). Your privacy on the internet is of the utmost importance to us. By submitting your personal information to us, you are accepting and consent to the practices described in this Privacy Statement.

Email Newsletter Subscriptions
SFM gathers the e-mail addresses of users who voluntarily subscribe. Users may remove themselves from this mailing list by following the link provided in every e-mail that points users to the subscription management page. SFM will periodically send advertising and promotional messages to these subscribers.

Registration for Web Training
SFM gathers email addresses and personal information as a condition to access some training materials. This information is used to help improve our training efforts and is not used for advertising or shared with third parties.

To fulfill rebates, name, address, email and product UPC codes are collected by SFM. SFM does not use information collected in rebate programs for advertising and end-users are not contacted except to facilitate the rebate request.

Website Traffic Tracking
SFM tracks user traffic patterns throughout all of our sites. However, we do not correlate this information with data about individual users. SFM does break down overall usage statistics according to a user’s domain name, browser type, and MIME type by reading this information from the browser string (information contained in every user’s browser). SFM sometimes tracks and catalogs the search terms that users enter in our search function, but this tracking is never associated with individual users. We use tracking information to determine which areas of our sites users like and don’t like based on traffic to those areas. We do not track what individual users read, but rather how well each page performs overall. This helps us continue to build a better service for you.

We may place a text file called a “cookie” in the browser files of your computer. The cookie itself does not contain personal information although it will enable us to relate your use of this site to information that you have specifically and knowingly provided. But the only personal information a cookie can contain is information you supply yourself. A cookie can’t read data off your hard disk or read cookie files created by other sites. SFM uses cookies to track user traffic patterns (as described above).

You can refuse cookies by turning them off in your browser. If you’ve set your browser to warn you before accepting cookies, you will receive the warning message with each cookie. You do not need to have cookies turned on to use this site. However, you do need cookies to participate actively in message boards, forums, polling, surveys and other areas of the website.

How Do We Protect Information We Collect?
For sections of the web site pertaining to transactions and online order handling, we rely on secure pages as identified in the browser address bar as https://. Address protocol identifiers as http:// or ftp:// represent unsecured pages.

What Information Do We Collect from You?
We generally do not collect personal information from you at our site. If you send us a message containing your name, email address or any other personal information, please do so on a non-confidential basis. We may or may not respond to it, depending on the nature of the communication and our available staff.

We store incoming and outgoing email messages at for training, service-quality monitoring, and for future problem resolution. Technical support forum registrants may be asked for contact information in order to be of assistance for product or system troubleshooting, or dispute resolution. The aggregate of this information is not disclosed. However, where third party technical assistance may be needed, individual contact information and product / audio system data may be revealed to others.

Exceptional Disclosures
We may disclose your information if necessary to protect our legal rights or if the information relates to actual or threatened harmful conduct. Disclosure may be required by law or if we receive legal process.

How Do We Protect Information We Collect?
We follow technical and management practices that we believe are reasonable under the circumstances to protect the confidentiality, security and integrity of information stored on our system, but we do not operate a completely secure site. For example, we generally do not use secure pages to collect information and we generally do not store data in encrypted form.For sections of the web site pertaining to transactions and online order handling, we rely on secure pages as identified in the browser address bar as https://. Address protocol identifiers as http:// or ftp:// represent unsecured pages. Some of these locations are hosted by our web site, but the data may be available to third-party servers.

Customer information is collected for warranty registrations and mailers.
Special note about passwords: For some of our web-based applications, we ask users to create a username and password to login with. For your own protection, we require that you do not use passwords that you also use elsewhere, especially passwords used for sensitive applications such as e-mail or online banking.

How Long Do We Keep User Information?
We generally keep user data on our server or in our archives for as long as we reasonably need it. We may alter this practice according to changing requirements. For example, we may delete some data if needed to free up storage space. We may keep other data for longer periods if the law requires it. As a SFM website user you should not rely on us for collected or stored data for restorative or commercial purposes. SFM does not maintain a process for you to review or revise the information you have provided us.

Your Consent to This Policy
By using our site, you agree to this Policy. This is our entire exclusive Privacy Policy and it supersedes any earlier version. We may change it by posting a new version on our site; however, you may at any time request a copy of the versions in effect at the time you provided us with your information.